About

I've made 100k+ cold calls, closed ₹50 crore in revenue, and spent 7.5 years selling into the US, UK, and Europe from a desk in India. Outbound isn't a theory I teach. It's the thing I've done more than almost anyone you'll talk to.

I build it from scratch. Loop Subscriptions went zero to ten with me. Outplay went zero to one. I've worked inside $50 million companies like VWO and Kovai.co. When a founder tells me outbound doesn't work for them, I've usually seen the exact version of their problem before.

I didn't come from sales. I came from theater. Years on stage teach you the one thing every cold call needs and no framework can fake: how to hold a room that has every reason to ignore you. My first sales job was at Freshworks. Nobody gave me a ceiling there, and I've spent every year since making sure the reps I hire and train don't get handed one either.

I'll go further than most to break through. One CISO ignored my calls for three months, so I mailed him a trophy. It didn't close the deal. It got me in the door, and it's the kind of move I'll make when the standard playbook has stopped working.